Loyalty Program

Turn one-time buyers into lifelong customers

Build a points-based loyalty program with VIP tiers that rewards repeat purchases, increases customer lifetime value, and keeps your brand top of mind.

Loyalty program dashboard showing points and rewards

Everything you need to build customer loyalty

A complete loyalty platform designed to increase retention, boost repeat purchases, and grow customer lifetime value.

Flexible Points System

Reward purchases, signups, birthdays, reviews, and social actions with customizable earning rules.

Rewards Catalog

Offer discounts, free shipping, free products, or store credit that auto-apply at checkout.

VIP Tiers

Create up to 6 customizable levels with exclusive perks, bonus multipliers, and tier-specific rewards.

Built-In Analytics

Track program performance, customer engagement, and ROI with detailed dashboards and reports.

Loyalty program widget showing points balance and rewards
Loyalty

A loyalty experience your customers will love

Create a beautiful, on-brand loyalty program that integrates seamlessly with your Shopify store. From floating widgets to dedicated loyalty hubs, surface rewards at every touchpoint of the customer journey.

  • Fully customizable white-labeled widgets that match your brand perfectly
  • Seamless integrations with Klaviyo, Postscript, Judge.me, and more
  • 99% uptime with scalable infrastructure built for growth

Reward customers at every touchpoint

How it works

Loyalty program

EARNCustomers earn points for purchases and actions
REDEEMPoints are redeemed for rewards at checkout
UNLOCKVIP tiers reward your most loyal customers

Why loyalty programs work

Transform one-time buyers into repeat customers and brand advocates

Boost retention

Loyalty programs keep customers coming back. Rewarding repeat behavior is far more cost-effective than acquiring new customers.

Increase customer lifetime value

Loyal customers spend more over time. Points and tiers incentivize larger orders and more frequent purchases.

Gamify the shopping experience

Turn shopping into a rewarding experience. Points, tiers, and exclusive perks create engagement that keeps customers excited.

Frequently asked questions

Mage Loyalty is a powerful platform to keep your customers coming back by rewarding them for their purchases and engagement. Customers earn points for actions like making a purchase, writing a review, celebrating a birthday, or following on social media. These points can be redeemed for discounts, free products, free shipping, or store credit.

You can configure multiple earning rules—for example, 10 points per $1 spent, bonus points for specific products or collections, points for account signup, birthday rewards, review submissions, and social media follows. All earning rules are fully customizable from your dashboard.

You can offer fixed amount discounts, percentage discounts, free shipping, free products, or store credit. Rewards can auto-apply at checkout or generate unique discount codes. You can also set expiry dates and customize rewards per campaign or VIP tier.

Create up to 6 customizable VIP levels (e.g., Bronze, Silver, Gold) based on total spend, number of orders, or points earned. Each tier can have exclusive perks like bonus point multipliers, tier-specific rewards, and early access. Customers progress automatically with notifications for tier upgrades.

Yes, the entire loyalty experience is fully white-labeled and customizable. Match your brand colors, fonts, and messaging across floating widgets, account pages, and dedicated loyalty hubs. Mobile-optimized and multi-language support included.

Mage integrates seamlessly with Klaviyo, Postscript, Judge.me, Omnisend, and many more. Use our pre-built integrations or connect via our modern API and developer toolkit for custom implementations.

Migrating to Mage from another loyalty platform is simple. Our team will guide you through the entire process, ensuring all your customer data, points balances, and settings transfer over smoothly with zero disruption.

Points expiry is fully configurable. You can set points to never expire, or create urgency with custom expiry periods (e.g., 12 months from earning). Automated notifications remind customers before points expire.