The Mage Winter Update
Everything new in Mage this winter, led by Mage AI. Ask your loyalty program anything, right inside your dashboard.
Mage AI available now in your dashboard
Mage AI reads your customers, rewards and results, and answers in plain English, with the chart to back it up.
Available now in your Mage dashboard
Mage AI
How much did we grow RPR in Q3 vs last year?
Your repeat purchase rate grew 27% year on year. It went from 23.4% in Q3 2025 to 29.7% in Q3 2026, up 6.3 points, and it climbed every week of the quarter.
Repeat purchase rate, Q3 vs Q3 (example data)
+27%
No exports, no spreadsheets, no waiting on a report. Type a question in the Mage chat and get the number, the chart and what it means.
Points
“How many points are sitting unredeemed right now?”
1.2M
points, worth about $12,000 in rewards. 61% belongs to customers who haven’t ordered in 90 days.
Referrals
“Did my referral program pay for itself last month?”
6.4×
return. 212 referred orders brought in $27,300 against $4,260 in rewards given.
Rewards
“Which reward do first-time buyers redeem most?”
$10 off
at 500 points. 3 in 5 first redemptions, and those customers order again 22% sooner.
See Mage AI answer questions about your own program.
Get a demo
Answered through the Mage MCPAnswered through the Mage MCPMCP connector
The Mage MCP gives them read-only access to your customers, rewards and program performance.
Open Mage from your apps, go to VIP tiers and add a new tier. Set how customers qualify, like total spend, then choose the perks they unlock.
Open Mage from your apps, go to VIP tiers and add a new tier. Set how customers qualify, like total spend, then choose the perks they unlock.
Shopify Sidekick support
Ask how to set up a reward, change a tier or find a setting, and get the answer right inside your Shopify admin.
Reward an order when
Hydra Blueberry
12 × 355 ml
Spend $150 on hydration drinks
Reward an order when
Hydra Blueberry
12 × 355 ml
Spend $150 on hydration drinks
Single order spend
Reward orders that reach a spend you choose or include the products and collections you pick. Combine conditions with AND and OR, and limit how often each customer can earn it.
Punch card
Hydra Lime Citrus · Active
Make 3 orders over $20
1 of 3 orders
Punch card
Hydra Lime Citrus · Active
Make 3 orders over $20
1 of 3 orders
Punch card
Give customers a punch for every qualifying order, and a reward when they complete the card.
Download our app
Earned just now
Download our app
Earned just now
Custom earning rule
Award points for actions outside Shopify, like downloading your app, through the API or Shopify Flow.
Spotted in Whole Foods
Photo challenge · earn $5.00 store credit
+$5.00 store credit
Added to Maya's balance
Spotted in Whole Foods
Photo challenge · earn $5.00 store credit
+$5.00 store credit
Added to Maya's balance
Photo challenge and AI receipts
Set a photo challenge and reward customers for every upload. Receipt uploads are checked by AI, so approvals take seconds.
Free AHA Night Treatment
500 points
AHA Night Treatment
Hydrating Cream
Watermelon Glow · 50 ml
Free AHA Night Treatment
500 points
AHA Night Treatment
Hydrating Cream
Watermelon Glow · 50 ml
Seamless free product
When a customer redeems a free product, Mage adds it to the cart and applies the discount for them.
30-min skincare consult
Redeemed · booking link sent
30-min skincare consult
Redeemed · booking link sent
Reward with anything you can offer. Offer rewards that are not a discount code, like a virtual class or a gift you send yourself. You get an email each time one is redeemed.
VIP express shipping applied
No code needed
VIP express shipping applied
No code needed
VIP perks that apply themselves. Give your higher VIP tiers perks that apply on their own at checkout, starting with free shipping. No code for customers to redeem.
Your basket
Night Treatment
Watermelon Glow · 60 ml
$25.00 store credit
Available to use
Your basket
Night Treatment
Watermelon Glow · 60 ml
$25.00 store credit
Available to use
Spend store credit at checkout. Customers choose how much of their balance to use right in checkout. It only leaves their balance when the order is paid.
+$10.00 store credit
10% back on your $100.00 order
+$10.00 store credit
10% back on your $100.00 order
Store credit mode
Run your whole program in store credit instead of points. Customers see a balance in your store’s currency and spend it like cash.
Wallet pass
Customers add your pass to Apple or Google Wallet to track points, rewards and store credit at a glance, and scan it at Shopify POS to redeem in store. Geo-notifications can nudge them to pop in when they're nearby.
Features
Geo-notifications
A nudge to pop in when they're near your store.
Apple and Google Wallet
Points, rewards and store credit, always one swipe away.
Scan at Shopify POS
Redeem in store with the QR code on the pass.
Features
Geo-notifications
A nudge to pop in when they're near your store.
Apple and Google Wallet
Points, rewards and store credit, always one swipe away.
Scan at Shopify POS
Redeem in store with the QR code on the pass.
Watermelon Glow Dew Drops
Subscription · renews every 4 weeks
Subscription started
2 Sep
Renewal 1
30 Sep
Renewal 2
28 Oct
Renewal 3 · milestone
25 Nov
Renewal 4
23 Dec
Renewal 5 · milestone
20 Jan
Watermelon Glow Dew Drops
Subscription · renews every 4 weeks
Subscription started
2 Sep
Renewal 1
30 Sep
Renewal 2
28 Oct
Renewal 3 · milestone
25 Nov
Renewal 4
23 Dec
Renewal 5 · milestone
20 Jan
Subscription milestones
Award points when a subscription starts and at the renewals you choose, and let customers apply rewards to their next subscription order. Works with Skio, Loop, Stay.ai and Recharge.
What’s your main hair goal right now?
How would you describe your hair?
What do you like hearing about?
Audience
Wavy hair · wants repair
Meta Ads
Custom audience · Facebook & Instagram
What’s your main hair goal right now?
How would you describe your hair?
What do you like hearing about?
Audience
Wavy hair · wants repair
Meta Ads
Custom audience · Facebook & Instagram
Customer preferences
Build your own questionnaire in My preferences and reward customers for answering. Their answers come back to you as audiences you can push straight into Meta and Google ads.
Maya Kowalski
#4821 · $86.00 · 3 items
How often do you shop for skincare?
Which brands do you use today?
Maya Kowalski
#4821 · $86.00 · 3 items
How often do you shop for skincare?
Which brands do you use today?
Maya Kowalski
Every month · The Ordinary, CeraVe
Jordan Reyes
Every week · Glossier
Priya Nair
A few times a year · CeraVe, Other
Tom Ashworth
Every month · The Ordinary
Customer surveys
Trigger a short survey when a customer signs up or places an order, reward them for finishing it, and export every answer by customer as a report.
Sterling silver · Carnelian inlay
Earn 680 points with this purchase
Usually 340 · doubled until Sunday
{% assign variant = product.selected_or_first_available_variant %}
const resp = await MageSDK.getProductEarningValue({
productId: {{ product.id }},
variantId: {{ variant.id }},
price: {{ variant.price }}
});
if (resp.success) {
const { formatted, regularFormatted,
bonusApplied, loyaltyMode } = resp.data;
const unit = loyaltyMode === 'store_credit'
? 'in store credit' : 'points';
earnEl.textContent = `Earn ${formatted} ${unit}`;
usuallyEl.textContent = bonusApplied
? `Usually ${regularFormatted}` : '';
}Response · bonus campaign active
{ "formatted": "680", "regularFormatted": "340",
"bonusApplied": true, "loyaltyMode": "points" }Sterling silver · Carnelian inlay
Earn 680 points with this purchase
Usually 340 · doubled until Sunday
{% assign variant = product.selected_or_first_available_variant %}
const resp = await MageSDK.getProductEarningValue({
productId: {{ product.id }},
variantId: {{ variant.id }},
price: {{ variant.price }}
});
if (resp.success) {
const { formatted, regularFormatted,
bonusApplied, loyaltyMode } = resp.data;
const unit = loyaltyMode === 'store_credit'
? 'in store credit' : 'points';
earnEl.textContent = `Earn ${formatted} ${unit}`;
usuallyEl.textContent = bonusApplied
? `Usually ${regularFormatted}` : '';
}Response · bonus campaign active
{ "formatted": "680", "regularFormatted": "340",
"bonusApplied": true, "loyaltyMode": "points" }JS SDK
New SDK methods return what any product earns and the live bonus campaign on it, so your theme can show “2x points” and when it ends.
The smaller updates that shipped alongside the headline features this season.
Earning
Rewards and campaigns
Referrals
Storefront
Messaging and integrations
Admin and data
That’s the Winter Update.
Seventeen new features, led by Mage AI. All live now in your Mage dashboard.