Meet Mage AIDiscover
Wishlist & save for later

The modern Shopify wishlist designed to convert

On-brand Wishlist with over 20+ dedicated features such as back-in-stock alerts, price-drop triggers and guest wishlists.

Shopify wishlist app saving products for customers
  • Wishlist
  • Favorites
  • Back in stock
  • Price drop
  • Share
  • Guest wishlists

20+ dedicated wishlist features

Everything from where the save button sits to the reporting behind it.

One-tap saving

Customers save favorites from any page, with no login required. Guest wishlists capture the window shoppers you were losing to signup friction.

Back-in-stock alerts

Notify the people who actually want it. Wishlist-triggered emails and SMS have open rates 3× higher than broadcast sends.

Price-drop triggers

When a saved item drops, customers know. Targeted re-engagement that pulls buyers off the fence without discounting your whole catalog.

Wishlist analytics

See your most wishlisted products that are out of stock, and how much revenue saved items actually bring in once they convert. Restocking stops being guesswork.

Shareable wishlists

Gift registries. Birthday lists. Shared favorites. Customers send their wishlist to friends, and new shoppers walk in the door for free.

Loyalty built in

Earn points for adding to wishlist. Redeem points on saved items. One customer account, one balance. Your wishlist and loyalty program, finally joined up.

The Retention Engine

Mage Canvas

Style the wishlist to your store, no developer required

Build a branded Wishlist directly in Mage without anyone touching a line of code.

Mage Canvas wishlist builder, showing brand colour settings beside a live preview of a customer wishlist with price drop, low stock and sold out signals

Shopify Wishlist FAQ

No, there is no native wishlist, which is why stores install one. Mage adds Wishlist to your storefront without a complex theme edit, either alongside your loyalty program or on its own.

Product pages, collection tiles, quick views and the mini cart, so the button sits wherever someone hesitates rather than only on the product page. You choose which of those to switch on, and none of it needs a developer or a theme change.

Yes. A guest wishlist is held in their browser, so nobody hits a signup wall at the moment they want to save something. When they do create an account, everything they saved moves across with them and follows them onto other devices.

Yes. Back-in-stock alerts, price-drop triggers and abandoned-wishlist reminders send on their own by email or SMS. You control what fires them, when they go, and what they say. Because the shopper already told you they want the product, these land far better than a broadcast send.

Yes. A customer names a list, shares one link, and whoever opens it sees the same products, prices and branding, ready to buy. That covers gift registries, birthday lists and group buying, and every visit through a shared link arrives as traffic you did not pay for.

Yes, adding to a wishlist is one of the actions you can reward. Points earned that way spend against the same balance as everything else, and customers can redeem them at checkout on the products they saved. It is one account and one system rather than a wishlist app sitting next to a loyalty app.

Saves are a demand signal you get before the money moves. Your most-saved products tell you what to restock, what to put in the next drop, and what to push in merchandising, based on what customers went out of their way to flag.

Merchants Love Mage

Built for merchants.
Loved by customers.
Powered by loyalty.

Shawn Norris

Shawn Norris

Founder, West Coast Goalkeeping

“Cannot say enough good things about the team at Mage Loyalty, one of the absolute best organizations we have ever worked with, full stop! Completely rebuilt our loyalty program, new concepts, use of loyalty, increasing user engagement, showing us where we were not valuing our best customers, just WOW, amazing team!”
West Coast Goalkeeping
Sashee

Sashee

Founder, Teadrops

“We are really happy with working with the Mage team and getting the loyalty program up and running. They are very responsible and professional. The upsell features are already helping with adoption!”
Teadrops
Andrew Puddifoot

Andrew Puddifoot

SVP of Ecommerce, MiaDonna

“Mage Loyalty is hands-down the best loyalty platform on Shopify, and the team behind it is just as exceptional as the product. When we needed customizations specific to our business, the Mage team worked directly with us to make it happen. And the wishlist feature deserves its own callout: it's the best we've come across, period.”
MiaDonna