A drag-and-drop wishlist builder with back-in-stock alerts, price-drop triggers, guest wishlists, and loyalty points built in — launch a modern, on-brand wishlist without writing a line of code.
Customers save favorites from any page — no login required. Guest wishlists capture the window shoppers you were losing to signup friction.
Notify the people who actually want it. Wishlist-triggered emails and SMS have open rates 3× higher than broadcast sends.
When a saved item drops, customers know. Targeted re-engagement that pulls buyers off the fence — without discounting your whole catalog.
See what customers want before they buy. Most-saved products become your next drop, your next restock, your next merchandising decision.
Gift registries. Birthday lists. Shared favorites. Customers send their wishlist to friends — and new shoppers walk in the door for free.
Earn points for adding to wishlist. Redeem points on saved items. One customer account, one balance — your wishlist and loyalty program, finally joined up.
A Shopify wishlist lets customers save favorite products to come back to later — also called favorites, save for later, or a product wishlist. Some stores use them as gift registries or shared lists. Shopify doesn't ship with a native wishlist feature, so merchants usually install a Shopify wishlist app. Mage adds wishlists to your storefront without code — alongside your loyalty program, or on its own.
Install Mage, turn on the wishlist feature, and choose where the save-for-later button appears — product pages, collection tiles, mini-cart. Takes minutes. No theme edits, no developer required.
Yes. Guest wishlists persist in the browser until the customer creates an account — then favorites sync to their profile. Lower friction at the save moment, higher capture rate overall.
Yes. Back-in-stock alerts, price-drop triggers, and abandoned-wishlist email reminders send automatically via email or SMS. You control the triggers, timing, and copy. These messages convert at 3–5× the rate of broadcast sends.
Yes — this is the difference. Earn points for saving items. Redeem points at checkout on wishlisted products. Birthday wishlist perks. One customer account, one system, not two apps stitched together.
Yes. Built to scale with Shopify Plus catalogs, and saved items surface in Shopify POS so in-store staff can see what online shoppers have been eyeing — and close the sale in person. Mobile-first storefront experience throughout.
“Great app! User friendly and straightforward. The customer service team has been great and so helpful with some minor tweaks I wanted to make and customize”
“I looked into so many different integrations for loyalty and referrals for our Shopify Store, but no one impressed me more than Mage on human connection, customer service, and value.”
