Reelie built a loyalty program with points, VIP tiers, referrals, and a custom landing page. 2,664 members enrolled in the first 3 months.
Reelie, formerly Artisan Tropic, is a family-founded snack brand rooted in Colombia and based in the US. A family member's autoimmune diagnosis pushed the founders to rethink what goes into food. They make crispy, crunchy snacks from tropical ingredients like plantain and cassava. Real People + Real Food = Reelie Good. The company has created over 340 rural Colombian jobs while supporting clean water, housing, and education.
Reelie needed loyalty infrastructure to bring first-time buyers back. Other providers they evaluated offered impersonal onboarding and hands-off support. Reelie wanted a partner.
“I looked into so many different integrations for loyalty and referrals for our Shopify Store, but no one impressed me more than Mage on human connection, customer service, and value.”
Reelie worked with Mage's founders & their agency to build a loyalty program that covers purchases, social engagement, and referrals. Reelie launched with points earning, VIP tiers, fixed-discount rewards, a refer-a-friend program, and a custom loyalty landing page.
Reelie's products are stocked across a variety of retailers beyond their own site. Customers upload a receipt photo from any of those retailers and submit it for points. The scanner verifies the purchase and checks for fraud. The Reelie team reviews and approves submissions in seconds. Customers now engage with the loyalty program at any store that stocks Reelie.
Chat with us and see why brands looking for a modern loyalty platform choose Mage.
