Case Studies/SKYNBIO
SkincareLoyalty

How Skynbio enrolled 86.1% of its customers into loyalty with Mage

Skynbio built a points and referral program with Mage. 1,418 of 1,647 total customers enrolled, with a 99.5% participation rate.

86.1%Enrollment rate
99.5%Participation rate
2,278Earning events
8 moLaunch to results
SKYNBIO case study
About

Skynbio is a woman-owned skincare brand founded by Jenn after eight years of struggling with fungal acne. The brand blends Korean skincare philosophy with small-batch manufacturing in Stone Mountain, Georgia. Products focus on microbiome-safe, barrier-repairing formulas for reactive and barrier-compromised skin types.

The Challenge

Retaining customers in a niche skincare market

Skynbio serves a specific audience: people with fungal acne and barrier-compromised skin. Acquiring customers in that niche is hard. Skynbio needed a way to keep buyers coming back and turn them into repeat customers without a complex setup.

Great app! User friendly and straightforward. The customer service team has been great and so helpful with some minor tweaks I wanted to make and customize.

Jenn
JennFounder, Skynbio
The Solution

A simple loyalty and referral program

Skynbio set up a points and referral program with Mage. The setup was straightforward. Customers earn points on purchases and social follows, redeem discounts, and refer friends for rewards.

  • Points on purchases: Customers earn 1 point per $1 spent.
  • Instagram follow: Bonus points for following Skynbio on Instagram.
  • $5 off coupon: Customers redeem points for a $5 discount.
  • Refer a friend: Friends receive a 20% off discount code.
Rewards Widget
The Results

Measurable impact across every retention metric

86.1%Enrollment rate
99.5%Participation rate
2,278Earning events
8 moLaunch to results

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