Blog

Insights, guides, and updates from the Mage team.

What is AOV? A Guide to Average Order Value

What is AOV? A Guide to Average Order Value

Discover what AOV means for your ecommerce business and why it is a critical metric for Shopify growth. Learn how to calculate and track it with Mage.

How to Increase Customer Lifetime Value (CLV)

How to Increase Customer Lifetime Value (CLV)

Unlock Growth with a customer lifetime value calculator

Loyalty & Retention

Unlock Growth with a customer lifetime value calculator

What is customer lifetime value: A Quick Guide to Growth and Profit

What is customer lifetime value: A Quick Guide to Growth and Profit

How to Calculate Customer Lifetime Value and Use It to Grow Your Shopify Store

How to Calculate Customer Lifetime Value and Use It to Grow Your Shopify Store

How to Use Loyalty Programs to Reduce Shopify Refund and Return Rates

How to Use Loyalty Programs to Reduce Shopify Refund and Return Rates

Shopify Gamification: Using Points & Challenges to Boost Customer Engagement

Shopify Gamification: Using Points & Challenges to Boost Customer Engagement

Welcome Series That Convert: Onboarding New Customers into Your Loyalty Program

Welcome Series That Convert: Onboarding New Customers into Your Loyalty Program

Shopify Email Marketing & Loyalty: How to Segment Customers for Higher ROI

Shopify Email Marketing & Loyalty: How to Segment Customers for Higher ROI

Shopify Birthday Rewards: How to Automate Campaigns That Drive 3x More Sales

Shopify Birthday Rewards: How to Automate Campaigns That Drive 3x More Sales

Shopify Home & Decor Loyalty: Retention Strategies for High-Ticket Items

Shopify Home & Decor Loyalty: Retention Strategies for High-Ticket Items

Points vs. Tiers: Which Loyalty Structure Is Right for Your Brand?

The Post-Purchase Goldmine: Boosting Second-Order Rates on the Thank You Page

The Post-Purchase Goldmine: Boosting Second-Order Rates on the Thank You Page