Meet Mage AIDiscover
Alternative to Joy Loyalty

The best alternative to Joy Loyalty for Shopify brands ready to outgrow starter rewards.

A more capable Joy Loyalty alternative for Shopify, with Customer Accounts, no-code editor, wishlists, and fraud-protected referrals in one platform. Mage scales with you from $49/month all the way to enterprise volume.
Starter plan
From $49
Starter to enterprise
Scales
Typical go-live, zero downtime
1–2 weeks
Abstract background scenery
Mage Customer Account sidebar with loyalty, orders, returns, and recommendations unified

Trusted by the fastest-growing brands

Reelie
RazBaby
Gelato Pique
MiaDonna
Tea Drops
West Coast Goalkeeping
Joy Dravecky
Love Sweat Fitness
The GoTo
Youswim

“I looked into so many different integrations for loyalty and referrals for our Shopify Store, but no one impressed me more than Mage on human connection, customer service, and value.”

Juan, Director of Ecommerce at Reelie
Reelie
·Juan·Director of Ecommerce

The fastest growing brands choose Mage

Designed for today’s leading brands. Mage elevates loyalty into a refined experience your team and customers will love.

8x

Average ROI our customers see over the cost of Mage.

+10%

Average revenue lift — top performers hit 25%.

3.1x

More annual spend from loyalty members who redeem rewards vs those who don't.

Why brands switch from Joy Loyalty to Mage

Joy is great for getting started. When you're ready for a real loyalty program, Mage is what comes next.

Modern Customer Accounts

An on-site sidebar that unifies orders, returns, loyalty, wishlists, and upsells. Joy gives you a basic widget; Mage gives you the whole account.

No-code Canvas editor

Marketers and ecom teams design loyalty, account, referral, and wishlist blocks live, without engineers. Joy has nothing close.

Wishlists included

Built-in wishlists and saves from Starter. Joy doesn't offer this at all.

Fraud-protected referrals

Two-sided rewards with built-in fraud detection, abuse limits, and approval flows. Joy's referrals don't come close.

Plans that scale with your store

Starter from $49 for smaller brands ready to graduate from Joy. Growth packed with features for fast-growing and enterprise brands.

One app that grows with you

Loyalty, VIP tiers, referrals, and wishlists from Starter, with Customer Accounts and Memberships as Enterprise modules.

Joy gives you a widget. Mage gives you the account.

Mage Customer Accounts unify orders, returns, loyalty, wishlists, and personalized recommendations in a single on-site sidebar, built with our no-code Canvas editor.

Joy drops a rewards widget on your storefront and stops there. Mage rebuilds the account experience around loyalty, so every logged-in visit becomes a retention surface, not just a points check.
Mage VIP tiers customer account preview
Mage Accounts sidebar showing orders, loyalty, and recently-viewed products
Powering global loyalty & retention

Mage powers loyalty for leading global brands

The MiaDonna store front on opening night
MiaDonna logo

“Mage Loyalty is hands‑down the best loyalty platform on Shopify. The team is exceptional.”

Andrew Puddifoot SVP of Ecommerce, MiaDonna

Read the case study
A YouSwim swimsuit photographed on a boat
YouSwim logo

“We moved to Mage from the best-known platform and only regret not doing it sooner. It costs less, does more, and the support is unmatched.”

Julian Tali Co-Founder, YouSwim

Read the case study
A West Coast Goalkeeping keeper diving full stretch for a save
West Coast Goalkeeping logo

“Cannot say enough good things about the team at Mage Loyalty, one of the absolute best organizations we have ever worked with.”

Shawn Norris Founder, West Coast Goalkeeping

Read the case study
Two models in Gelato Pique Star Wars loungewear holding ice cream cones
Gelato Pique logo

“Their responses are always super quick and professional, and they're great at providing helpful ideas for improvements.”

Hay Marketing Manager, Gelato Pique

Read the case study
Three Love Sweat Fitness models laughing against a blue sky
Love Sweat Fitness logo

“Absolutely best in class team at Mage. We have used a few other loyalty platforms in the past and nothing comes close.”

Ryan Dunlop Co-founder & CMO, Love Sweat Fitness

Read the case study

Pricing that scales with your store, not against it

Joy is cheap to start, but you pay the price in features. Mage Starter is robust at $49, and Growth adds advanced features when you're ready.

Starter at $49/month

All the loyalty fundamentals plus modern features Joy doesn't ship. The right starting point for small brands that take retention seriously.

Growth packed with features

Fraud-protected referrals, store credit, checkout extensions, and the developer API, with Customer Accounts and Memberships on Enterprise.

Scales to enterprise

From your first 100 customers to high-volume Shopify Plus stores, Mage moves with you. No replatform when you grow.

Joy doesn't have wishlists. Mage includes them.

Wishlists drive second purchases, yet Joy Loyalty doesn't offer them at all. Mage includes built-in wishlists and saves from Starter, so customers can save favorites, get back-in-stock alerts, and convert from intent to purchase without leaving your store.

  • Save favorites with one tap from PDPs, collection pages, or directly inside the account sidebar
  • Back-in-stock & price-drop alerts automatic emails and SMS when wished-for products restock or drop in price
  • Included from Starter no upgrade tier, no separate subscription, no per-customer fee
Wishlist feature backdrop
Mage wishlist popup with saved items and back-in-stock alerts

A full Canvas editor.Not just a rewards widget.

Joy gives you a basic rewards widget. Mage Canvas is a true no-code editor your ecommerce and marketing team can use to build, change, and ship loyalty, account, referral, and wishlist blocks across the storefront. And when you do need to go deeper, a full developer API and JS SDK are right there waiting.

  • Mage Canvas no-code editor drag, drop, and design loyalty, account, referral, and wishlist blocks live
  • Full developer API & JS SDK extend, embed, or build headless on the same API our own widgets run on
  • Klaviyo, Postscript, Judge.me, and more 21 native integrations to plug loyalty data into your stack
Account builder feature backdropReferral builder feature backdrop
Mage's no-code Shopify account builder, an alternative to Joy Loyalty

Mage vs Joy Loyalty, feature by feature

Same loyalty fundamentals as Joy Loyalty, with the modern customer experience, deeper features, and a plan that scales with your store.

Joy Loyalty logoJoy Loyalty
Points and basic rewards
Modern Customer Account sidebarUnify orders, returns, loyalty, and upsells in an on-site account drawer.
—
No-code Canvas editorA full design editor, not just a basic widget config.
—
Wishlists & saves
—
Advanced VIP tiers with auto-progression
Limited
Fraud-protected referrals
Limited
Full developer API & JS SDK
—
Checkout extensions for native redemption
—
Plans that scale to enterprise
—
Free managed migration on Growth and above
—

Your data, your customers, zero downtime.

We've built a direct Joy Loyalty migration tool that imports every point balance, VIP tier, and referral record exactly as it stands today. Our team handles the switch end-to-end, and most brands go live within 1–2 weeks of installing Mage.

  • Full import of points, VIP tiers, and referral history
  • All earning rules and rewards rebuilt 1:1 in Mage
  • Zero customer disruption: same balances, better program
  • White-glove migration handled by our team, not a checklist

Pricing & Plans

The all-in-one loyalty platform for brands serious about retention

How many orders do you average per month on Shopify?

Starter

For growing brands, get access to a loyalty program with Shopify POS, VIP Tiers, earning rules and rewards.

$49

per month

Monthly Orders500 included
Loyalty
  • Access to all earning rules
  • Access to all rewards
  • VIP Tiers
  • Bonus Campaign Events
  • Shopify POS integration
  • Emails & Customisation
Referrals
  • Refer a friend scheme
  • Referral reward popup
Wishlists
  • Shareable Wishlists and Favorites
Analytics
  • Basic Analytics
Integrations
  • Key integrations

Growth

Popular

For established brands. Advanced loyalty, referral & retention features to scale what's working.

$499

per month

Monthly Orders2,500 included

Everything in Starter, plus:

Loyalty
  • Points Drops
  • Checkout Extensions
  • Advanced VIP Tiers
Referrals
  • Click event tracking
  • Tiered referral rewards
  • Fraud prevention
Saved for later
  • Save item on cart removal
Analytics
  • Advanced Analytics
Integrations & Support
  • All integrations
  • Priority Support
  • Onboarding & Migration

Enterprise

For high-volume brands with custom needs. Full platform with developer tools, API and dedicated support.

Tailored to you

Build a plan that fits

Everything in Growth, plus:

Loyalty
  • Custom Earn & Reward actions
Accounts
  • AI Upsells based on preferences
  • Passwordless Login & Signup
  • Recently Viewed & Saved to Cart
  • Unified Subscriptions & Returns
  • Apple & Google Wallet Pass
Enterprise
  • Dedicated account manager
  • Quarterly review & strategy planning
  • Full migration support
  • White glove onboarding & setup
  • Full developer access
Analytics
  • Advanced & Custom Analytics
Integrations & Support
  • Dedicated Slack Channel
  • Custom Integrations
Merchants Love Mage

Built for merchants.
Loved by customers.
Powered by loyalty.

Shawn Norris

Shawn Norris

Founder, West Coast Goalkeeping

“Cannot say enough good things about the team at Mage Loyalty, one of the absolute best organizations we have ever worked with, full stop! Completely rebuilt our loyalty program, new concepts, use of loyalty, increasing user engagement, showing us where we were not valuing our best customers, just WOW, amazing team!”
West Coast Goalkeeping
Sashee

Sashee

Founder, Teadrops

“We are really happy with working with the Mage team and getting the loyalty program up and running. They are very responsible and professional. The upsell features are already helping with adoption!”
Teadrops
Andrew Puddifoot

Andrew Puddifoot

SVP of Ecommerce, MiaDonna

“Mage Loyalty is hands-down the best loyalty platform on Shopify, and the team behind it is just as exceptional as the product. When we needed customizations specific to our business, the Mage team worked directly with us to make it happen. And the wishlist feature deserves its own callout: it's the best we've come across, period.”
MiaDonna

Switching from Joy Loyalty? FAQ

Mage is the best alternative to Joy Loyalty for Shopify brands ready to outgrow starter-tier rewards. Joy is great for stores just getting going, but it doesn't ship the things growing brands actually need: Customer Accounts, a no-code editor, wishlists, fraud-protected referrals, or a developer API. Mage Starter from $49 keeps things lean for smaller brands; Growth adds advanced loyalty and referral features, and Enterprise adds Customer Accounts and Memberships.

Joy is built for simplicity, which is great until you outgrow it. The most common switch signals: you want a branded customer account, you need fraud protection on referrals, you want to combine loyalty with wishlists or upsells, or you've hit the ceiling on Joy's plans. If any of those are you, Mage is the next step.

No. We import every point balance, lifetime points, VIP tier, and referral record exactly as it stands in Joy Loyalty. Customers log in to find the same balance in a faster, more capable program.

Joy is cheap to start, but you pay the price in features. Mage Starter at $49/month is the right next step for smaller brands wanting something more capable without the enterprise tag. Growth then adds fraud-protected referrals, checkout extensions, and the developer API, and Enterprise adds Customer Accounts and Memberships.

A modern Customer Account sidebar that unifies orders, returns, loyalty, and recommendations; a true no-code Canvas editor for marketing teams; built-in wishlists and saves; fraud-protected two-sided referrals; checkout extensions for native point redemption; and a full developer API and JS SDK.

Built natively for the modern Shopify stack, with full support for 2.0 themes, app blocks, checkout extensions, and Plus features like Multipass SSO. Headless storefronts use the same API and SDK our embedded widgets are built on.

Founder-led support with direct Slack access to the engineers building Mage. Free managed migration on Growth and above from Joy Loyalty. We treat support as part of the product, not a separate help-desk queue.