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Guides, comparisons and product updates from the Mage team.

7 Ways to Increase Average Order Value on Shopify

7 Ways to Increase Average Order Value on Shopify

Jan 27, 2026

What is AOV? A Guide to Average Order Value

What is AOV? A Guide to Average Order Value

Jan 27, 2026

How to Increase Customer Lifetime Value (CLV) on Shopify

How to Increase Customer Lifetime Value (CLV) on Shopify

Jan 26, 2026

How to Calculate Customer Lifetime Value for Your Shopify Store

How to Calculate Customer Lifetime Value for Your Shopify Store

Jan 7, 2026

How to Use Loyalty Programs to Reduce Shopify Refund and Return Rates

How to Use Loyalty Programs to Reduce Shopify Refund and Return Rates

Jan 5, 2026

Welcome Series That Convert: Onboarding New Customers into Your Loyalty Program

Welcome Series That Convert: Onboarding New Customers into Your Loyalty Program

Jan 3, 2026

Points vs. Tiers: Which Loyalty Structure Is Right for Your Brand?

Points vs. Tiers: Which Loyalty Structure Is Right for Your Brand?

Dec 29, 2025

The "Zero-Party Data" Goldmine: Using Loyalty to Know Your Customers

The "Zero-Party Data" Goldmine: Using Loyalty to Know Your Customers

Dec 27, 2025

How to Use Loyalty Data to Identify and Win Back Churned Customers

How to Use Loyalty Data to Identify and Win Back Churned Customers

Dec 25, 2025

The "Post-Holiday Slump" Playbook: Using Loyalty to Fight the January Dip

The "Post-Holiday Slump" Playbook: Using Loyalty to Fight the January Dip

Dec 24, 2025

SMS & Loyalty: The "Power Couple" for 2027 Shopify Growth

SMS & Loyalty: The "Power Couple" for 2027 Shopify Growth

Dec 23, 2025

Omnichannel Loyalty: Connecting Your Shopify POS with Your Online Store

Omnichannel Loyalty: Connecting Your Shopify POS with Your Online Store

Dec 23, 2025

Refer a Friend: Turn Your Customers Into Your Sales Team (In Under 60 Seconds)

Refer a Friend: Turn Your Customers Into Your Sales Team (In Under 60 Seconds)

Nov 13, 2025

How to Get More People to Buy Your Products on Shopify: 15 Strategies for 2027

How to Get More People to Buy Your Products on Shopify: 15 Strategies for 2027

Jun 19, 2025

The Best Free Shopify Loyalty Programs for 2027

The Best Free Shopify Loyalty Programs for 2027

Jun 11, 2025

User-Generated Content in Loyalty Programs: Complete Shopify Guide to UGC

User-Generated Content in Loyalty Programs: Complete Shopify Guide to UGC

Jun 9, 2025

Stop Losing Black Friday Customers: Shopify Loyalty Program Strategies for 2026

Stop Losing Black Friday Customers: Shopify Loyalty Program Strategies for 2026

Jun 4, 2025

Complete Shopify Referral Program Guide: Setup, Apps & Promotion Strategies

Complete Shopify Referral Program Guide: Setup, Apps & Promotion Strategies

Jun 2, 2025