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Guides & Tips

Expert guides and tips for building successful Shopify loyalty programs. Learn strategies to boost customer retention and lifetime value.

Warmly lit laundrette on a residential corner at dusk with blurred traffic and a passing pedestrian, with the words “DTC Marketing Guide” stacked over the building

DTC Marketing Guide: Channels, Costs and Retention (2027)

Jun 10, 2026

7 Ways to Improve Your Ecommerce Customer Experience: a minimalist cinematic landscape with the title in the sky

7 Ways to Improve Your Ecommerce Customer Experience

Jun 10, 2026

Customer Acquisition Cost (CAC): Formula, Guide & Examples: a minimalist cinematic landscape with the title in the sky

Customer Acquisition Cost (CAC): Formula, Guide & Examples

Jun 10, 2026

What Is Cyber Monday? A Guide to the Biggest Online Shopping Day

What Is Cyber Monday? A Guide to the Biggest Online Shopping Day

Jun 3, 2026

Shopify Plus vs Shopify: Features, Pricing & When to Upgrade

Shopify Plus vs Shopify: Features, Pricing & When to Upgrade

Jun 3, 2026

10 Best Black Friday Marketing Strategies to Drive More Sales

10 Best Black Friday Marketing Strategies to Drive More Sales

Jun 3, 2026

Busy high street with a blurred pedestrian in the foreground, a shop window and a bicycle, with the words “Most Successful Loyalty Programs”

15 Loyalty Program Examples: The Most Successful Programs, Broken Down (2027)

Jun 3, 2026

5 Best Ecommerce Advertising Strategies to Scale Your Business

5 Best Ecommerce Advertising Strategies to Scale Your Business

Jun 3, 2026

Top 10 Ecommerce Affiliate Programs to Be a Part of in 2027

Top 10 Ecommerce Affiliate Programs to Be a Part of in 2027

Jun 3, 2026

Best Keywords for Ecommerce: Unlocking Buying Intent to Drive Sales

Best Keywords for Ecommerce: Unlocking Buying Intent to Drive Sales

Jun 3, 2026

How to Launch a Loyalty Scheme in Retail in 2027

How to Launch a Loyalty Scheme in Retail in 2027

Jan 31, 2026

How to Create a Customer Retention Strategy

How to Create a Customer Retention Strategy

Jan 30, 2026

Effective Customer Retention Strategies for DTC, white title over a glass-fronted store on a city street at dusk

Effective Customer Retention Strategies for DTC

Jan 30, 2026

How to Measure Customer Loyalty in 2027: Key Metrics

How to Measure Customer Loyalty in 2027: Key Metrics

Jan 29, 2026

How to Build a Winning Customer Engagement Strategy in 2027

How to Build a Winning Customer Engagement Strategy in 2027

Jan 29, 2026

Creative Examples of Loyalty Cards that Drive Sales

Creative Examples of Loyalty Cards that Drive Sales

Jan 29, 2026

Best Shopify Loyalty App for Small Business in 2027: 6 Compared on Cost

Best Shopify Loyalty App for Small Business in 2027: 6 Compared on Cost

Jan 28, 2026

7 Ways to Increase Average Order Value on Shopify

7 Ways to Increase Average Order Value on Shopify

Jan 27, 2026